Since inception in 2012 MTM has helped create awareness for various projects and charities. At the inaugural MTM Awards in 2012, our chosen charity was ‘Help for Heroes’.

Our associate groups have organised events to support countries that have been affected by natural disasters, Muscular Dystrophy UK, Teenage Cancer Trust, Diabetes UK, Cerebral Palsy Kenya and Famine in Somalia. Every Season we raise the profile of our chosen charity by giving presentation opportunity at the award ceremony for charities to exhibit, speak & feature in the MTM Award Souvenir Magazine.

In 2018 we go a step further and will raise money for our chosen charity at the Glittering Gala Evening. With our excellent celebrity & VIP guest list, this is immediate funding for our chosen Cause. Charities & NGOs from abroad will have a proven track history & recommendations from authentic sources before we can accept to invite & recognise these organisations.

Past Causes..

Our Chosen project for 2017

We raised awareness in the plight of continued Slaughter of the African Elephants by organising the 1st ever Great London to Bristol Ivory Belongs To Elephant Walk.

The Great London to Bristol Ivory Belongs To Elephants Walk

Our CEO Junior Sheikh initiated The Great London to Bristol Walk. MTM appointed Raffi Sheikh and Joe Hawkins to organise the walk. This was after Muzzafar Juma Khan proposed that Jim Justus Nyamu is recognised for creating awareness of the plight of the African Elephants through his walks in East Africa and the USA. An official invite was sent to Jim & his team to join MTM Awards at the Glittering Gala Evening. Mr Khan, a trusted author and campaigner for equality also joined him at the awards as a guest of MTM.

We initiated and organised The Great London to Bristol Walk to  create awareness of the plight of the Elephants through the awards campaign and accord a platform to one of the many campaigners of the cause to join the South West community at the awards to seek awareness of the senseless killings of elephants in Africa and continued trading of Ivory despite a worldwide ban. With Junior’s The Great London to Bristol Walk becoming a reality it was all systems go, this was the first Elephant Awareness Walk in the UK by any organisation, we at MTM stand proud that we were able to invite, organise & achieve. Jim spoke at the Glittering Gala Evening on December 17th and collected the MTM International Award For Environment & Conservation.

The walk was flagged off  by H E the High Commissioner of Kenya in London Lazarus Amayo  at the Natural History Museum in the Borough of Kensington & Chelsea London on Sunday the 3rd of December with overnight stopovers in Windsor, Reading, Newbury, Swindon, Cirencester, Cheltenham, Gloucester (no overnight stopover), Stroud, Chippenham, Bath, and a brief stop in Yate and to finished at Cenotaph, Bristol City Centre on Tuesday December 12th.

The rationale behind this walk is to raise awareness of the plight of African elephants and hope the United Kingdom stops the illegal domestic ivory market and join other nations to support the African Elephants Action Plan. Jim Nyamu is the founder and the Executive Director of Elephant Neighbors Center. ENC is a local NGO in Nairobi, Kenya that focuses on enhancing the capacity of communities living with wildlife to promote inter-linkages between species and their habitats.

One of Jim’s biggest supporters is Muzzafar Khan. “When I heard about Jim’s first walk in 2013, my late wife, Tamina and I made a conscious decision that we shall support his cause despite our deteriorating health conditions. What I liked about Jim’s campaign is the audiences he gets ranging from school children, local communities, County officials and people affected by human/wildlife conflicts. He single handed with some assistance from volunteers initiated the campaign to save our elephants and has received a positive response from communities he has visited along the route of his walks. Muzzafar Khan introduced MTM Awards to Jim.

Also available during the Great Walk was a Coffee Table Book on Elephants with embedded videos in it. Titled “Elephants Wear Ivory”, this is a hardcover book with 50 images of Elephants taken by the duo alongside behind the scenes clips of one of an Elephant photo shoot in Amboseli National Park. It also has a one hour documentary on Elephant Poaching, produced by Visual Africa Films called “THE LAST IN LINE.”

This video technology is called Augmented Reality (AR), and arguably amongst the first wildlife books globally to have used this technology, and definitely the first in Kenya. One will be able to scan the images with his/her smartphone or tablet and play the video on their devices. This Coffee Table book which was recently launched in Kenya is the brainchild of filmmaker Feisal Malik & wildlife photographer Tanvir Ali, who we invited to join at the MTM Awards 2017 and film the Great London to Bristol Walk.




Why the African Elephant.

The African Elephant..


 Our most iconic African species are being pushed towards extinction – killed by poachers to supply an illegal trade worth up to 15 billion pounds a year – On the front line of this war are Africa’s elephants slaughtered for their Ivory – despite a ban on the international ivory trade the killing is only getting worse – 30,000 are shot every year and if that continues they could be gone from the wild within 25 years – we might lose these wise & emotionally intelligent animals.

The Slaughter of Elephants…….the slaughter of elephants upsets the ecosystem.

Elephants are leaders & protectors of other animals, without the lions, Zebras, rhinos and even hyenas become unsafe. Our Walk created awareness against this slaughter. We connected with passersby, residents, and leaders of all cities towns & villages we walked. Raffi the main organiser and lead walker guided campaigner Jim and supporters through the entire 10 day period from London to Bristol.

We educated them, enlisted them in our campaign and requested they take a stand against the ivory trade.  The murmur of crowds of onlookers and participants we met were ready to share our passion and drive, and we are glad together our cause will reverberate across the world. Walkers connecting with us at every stop sang with one voice – Ivory Belongs To Elephants. Imagine the voices, presence, energy and the message we shared across all cities, towns & villages we walked through and that message is already trending across the globe through social media & mainstream media.

What is Ivory and why does it belong on elephants?

We’ve all seen photographs of majestic elephants sporting long, off-white tusks on either side of their trunks. This Ivory is both beautiful on the animals and essential to the species’ survival. But what exactly is it?

Ivory tusks are actually massive teeth that protrude well beyond the mouths of elephants. Like our own teeth—and those of many mammals—these tusks are deeply rooted. Much of the tusk is made up of dentine, a hard, dense, bony tissue. And the whole tusk is wrapped in enamel, the hardest animal tissue and the part of the tusk that manages the most wear and tear.

Why do elephants have ivory tusks?

Elephant tusks evolved from teeth, giving the species an evolutionary advantage. They serve a variety of purposes: digging, lifting objects, gathering food, stripping bark from trees to eat, and defence. The tusks also protect the trunk—another valuable tool for drinking, breathing, and eating, among other uses.

Just as humans are left or right handed, elephants, too, are left tusked or right tusked. The dominant tusk is usually more worn down for frequent use. Both male and female African elephants have tusks, while only male Asian elephants, and only a certain percentage of males today, have tusks.

Why is taking ivory tusks from elephants illegal?

Behind every piece of ivory—whether it be a full tusk or carved trinket—is a dead elephant. Poachers kill about 20,000 elephants every single year for their tusks, which are then traded illegally in the international market to eventually end up as ivory trinkets. This trade is mostly driven by demand for ivory in parts of Asia.

What can we do to stop wildlife crime?

Elephants, and animals such as tigers and rhinos, face the threat of poaching for their parts. We need your support to stop demand for illegal wildlife parts and products. 


World Elephants Day is observed on August 12th. The day was set up by Canadian filmmaker Patricia Sims and the Elephant Reintroduction Foundation in 2012, the campaign seeks to grow awareness of the plights elephants face, encouraging individuals and organisations to embrace conservation initiatives – and promote better management of those living captive and wild.

The Elephant

They’re intelligent. They’re family-oriented. They have great memories. They are capable of feeling a wide range of deep emotions, from intense grief to joy bordering on elation, as well as empathy and stunning self-awareness.

They create complex, supportive societies much like our own. Taking into consideration all of that and much, much more, what’s not to love about elephants? Still, countless elephants are brutally killed every year for their ivory by greedy poachers who then leave their carcasses to rot in the sun.

Poaching & Human conflict

The escalation of poaching, habitat loss, human-elephant conflict and mistreatment in captivity are just some of the threats to both African and Asian elephants. Working towards better protection for wild elephants, improving enforcement policies to prevent the illegal poaching and trade of ivory, conserving elephant habitats, better treatment for captive elephants and, when appropriate, reintroducing captive elephants into natural, protected sanctuaries are the goals that numerous elephant conservation organizations are focusing on around the world.

World Elephant Day asks you to experience elephants in non-exploitive and sustainable environments where elephants can thrive under care and protection. On World Elephant Day, August 12, express your concern, share your knowledge and support solutions for the better care of captive and wild elephants alike.

As Graydon Carter, Editor of Vanity Fair put it:

We admire elephants in part because they demonstrate what we consider the finest human traits (…) but the way we treat them puts on display the very worst of human behaviour.

Our Chosen project for 2016 Al-Muqtadir Association 

2016 Cause

Our Chosen project for 2016 Al-Muqtadir Association 

Ramla Said Omar Mohamed is a disability activist and an inspiration to many women with disabilities in Kenya, her country of birth. She is Founder and of the Al-Muqtadir Association and Chair lady of Mvita Constituency in  Mombasa, organisations which encourage people with disabilities, in particular, to mobilize and exchange their personal and social experiences.

The structured empowerment programs that these organisations offer are designed to enable participants to enhance their knowledge and understanding of policies, best practice and challenges for improving access, opportunities and quality of life for people with disabilities in developing communities. Equipped with a qualification and skills in Information Technology from the Mombasa Polytechnic institution (2002/3), Ramla trains youth and people with disabilities in computer skills and packages. After the 2013 Kenya General elections, the new Member of Parliament in the Mvita Constituency formed a Committee to take charge of the Community Development Funds (CDF).

Ramla Said was elected by the community to represent people with disabilities issues in the Committee for a term of five years. In 2013 the Muslims for Human Rights (MUHURI) organization in Kenya awarded Ramla the prestigious PWANI Human Rights Award in the ‘Person with a Disability of the Year’ category.

Later that year, the National Council for Persons with Disabilities in Kenya recognized her with a Certificate for her contribution in pioneering various socio-economic development initiatives for women with disabilities in the Mombasa County. In 2013 Ramla was invited by the American Embassy in Kenya to participate in the US State Department-sponsored International Visitor Leadership Program (IVLP) which seeks to build mutual understanding between the United States and other nations through carefully designed professional visits to the US for current and emerging world leaders.

Ramla holds a Certificate presented to her by the United States Department of State Bureau of Education and Cultural Affairs for her selfless contribution to the development of people with disabilities in Africa. To add to that in 2015  she was honoured in South Africa at Valhalarts Awards with an Empower Women Award for persons with disability by exposing their profession and talents or making a change in the community and was lucky enough to be nominated for an International Award for their first time.

Ramla Said was honoured at the MTM Awards 2016 with a Special Recognition Award which sadly did not make it collect her award due to visa delays. MTM Secretariat is looking into making a fresh visa application and seeking sponsors to fly Ramla Said to the MTM Awards 2018 to collect her award.